MVNO Strategies and Forecasts to 2011
Evolving Opportunities in the Global Telecoms Marketplace
Published: January 2007
It is fair to say that the MVNO value proposition is still intact and has a good term to run based on considered market approach, toward specialisation in service offering (niche market servicing), leveraging the unique capabilities and strengths of companies through the MVNO and the requirements of next generation convergent networks
Key Coverage
Key Forecasts to 2011 - forecast data includes subscriber data to 2011 by region, by country, by enterprise and consumer use and is further segmented into fixed mobile convergence (FMC) and non-FMC use
Country profiles - exhaustive and highly detailed country-level analysis of 21 countries including subscriber figures. A comprehensive assessment of the primary drivers and challenges facing evolving MVNO markets
The MVNO value chain players involved in MVNO service provisioning process are critically evaluated considering those best placed to take advantage of MVNO opportunities now and in the future based on the rapidly evolving nature of the MVNO business space
Convergence – assess the impact of fixed mobile convergence within the MVNO business environment from the perspective of MNOs, cable operators and new telecommunication entrant businesses
Extensive MVNO database – a detailed updated breakdown of current MVNO, MVNE, and related service providers is incorporated within an MVNO database that includes host network, service approach and strategic approach analysis
Case studies – detailed analysis of key MVNO players including: BT Fusion, Amp’d Mobile, NRJ Mobile and Jitterbug
Market Data
Asia Pacific overview
- Australian MVNO subscriber numbers
- Hong Kong MVNO subscriber numbers
- Philippine MVNO subscriber numbers
- North American MVNO subscriber numbers
- Latin American MVNOs outside of the region
- Bolivian MVNO subscriber numbers
- Austrian MVNO subscriber numbers
- Danish MVNO subscriber numbers
- Finnish MVNO subscriber numbers
- French MVNO subscriber numbers
- German MVNO subscriber numbers
- Norwegian MVNO subscriber numbers
- Netherlands MVNO subscriber numbers
- Dutch MVNO subscriber numbers
- Swedish MVNO subscriber numbers
- Swiss MVNO subscriber numbers
- UK MVNO subscriber numbers
- Estonian MVNO subscriber numbers
- Latvian MVNO subscriber numbers
- Russia MVNO subscriber numbers
- Slovenian MVNO subscriber numbers
- Ukrainian MVNO subscriber numbers
Forecasts
- Subscriber Forecasts by region (Western Europe, Eastern Europe, North America, Latin America, Asia-Pacific and Middle East and Africa)
- Subscriber forecasts across 47 countries
- Segment forecasts for discount and premium MVNO subscribers
- FMC MVNO subscribers by residential use (home-zone calling)
- FMC MVNO subscribers by enterprise use segmented down to country-level
- Prepaid total subscribers
- Mobile entertainment revenues
- Stored Value Account (SVA) revenues
Key Issues Addressed
- Is the MVNO market sustainable?
- Is FMC a long-term driver of the MVNO business – will FMC players develop or acquire their own cellular infrastructure and what are the pros and cons of the respective approaches within the MVNO environment?
- Where are the next potential growth markets for MVNO growth?
- What are the most developed MVNO markets and which will be in the future?
- What MVNO approaches are sustainable long-term?
- How does an MVNO go about successfully launching in this evolving and challenging market?
- What type of approach is most likely to succeed and what are the strategies to ensure their success?
Countries / Sectors / Companies Covered
7-Eleven Speak-Up9278 Mobile
AAPT
AH Mobiel
Allo
Amigo
Aspider Mobile
AT&T
Austar
Ayyildiz
B Digita
Boost Mobile
Bravocom Mobile
Breizh Mobile
BT Mobile Sense / Mobile Home
Call4Care
CBB Mobil
Cegetel
China Motion Telecom
China Unicom
Debitel
Dial n Smile
Digiplus
DNA Finland
EarthLink
Easy Mobile
Energis Mobile
Eurocom
Euroset
Fone Zone
Fresh
Go Mobile
Happy Many
Hop-On
ISIM
Jim Mobile
Jippii / Saunalahti
Kingston Communications
KORE Wireless
LCR-Primustel
Liberty Wireless
Locus Mobile
MCI
Megafon
Mobile Innovations
Mobilepro
Mondial Telecom
Mr Prepaid
MyTel
NormAction
NRJ
Payback
People Telecom
PePtalk
Phone-Plus
PLDT
Plus Line
Primus Telecommunications
Qick
Qwest
RCSC Mobile
RSLCom
Scarlet Telecom
SIMply
SK Earthlink
Slimtel
Sun Mobile
Tchibo Mobilfunk
TDC Song previously Song Networks
Tele2
TelePlus
TelLink
Telmore
Tesco Mobile
TMF
Toledo Telecom
Transatel
Trident Telecom Ventures
U Mobile
United Telecom
Value Telecom
Versatel Mobile
Virgin Mobile
WalMart
Yellow Telecom
Yesss
ZUMA Prepaid Wireless
Who should read this report
Operators
- Evaluate and quantify opportunities in various strategic roles from service provider and partner to competitor
- Identify threats and ramifications of current market developments and understand their wider strategic impact
- Anticipate market as it moves forward and formulate strategies to tackle it
- Evaluate the opportunities and challenges
- Analyse potential strategic approaches to implementation
- Assess business models of specific industries including, brand owners, retailers, business service providers, content providers and many more
- Evaluate specific business approaches, including discount, niche, business, 3G only, community orientated and many more
- Understand the MVNO business proposition from the service provider perspective
- Identify key players and scope for partnerships
- Recognise evolving roles and opportunities in the MVNO service provisioning value chain
- Understand the MVNE value proposition and platform/software providers role within it
- Identify opportunities for service provisioning and support
- Formulate service provisioning strategies for clients based on best-case approaches
- Provides unbiased, reasoned hard facts free from industry hype
- Provide clients with clear business intelligence to support recommendations and investment
